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The media texts created by students do not have to be sophisticated or complex productions. Cell phone cameras, desktop publishing programs, storyboards, magazine collages and even popular action figures are all easy options for bringing media into your classroom.
There is a very close connection between reading and writing or producing texts. For more ideas please see Reading Media Texts in the Reading section of Literacy Today.
As is true for the written text, media texts are produced by following a production process from the idea to the final product.
Whether students are producing a school newspaper, a photo essay or a book trailer they are always encouraged to follow the same process. Even though the steps may look different depending on the genre of text to be produced, audience, purpose and technology being used, students cannot make a media text without moving through each of the stages (not necessarily in a linear fashion).
Planning, brainstorming, scripting, storyboarding, gathering costumes or props, rehearsing, etc.
Everything between production and the completion of the final media text including:
Editing video footage
Editing the soundtrack, adding sound effects, music, etc.
Adding titles and graphics
Adding special effects
Re-shooting certain scenes if required.
MediaSmarts has a wealth of resources and information for teachers.
To help teachers introduce the key concepts of media literacy to their students, MediaSmarts has partnered with Concerned Children’s Advertisers to develop a series of videos and accompanying lesson plans on each of the key concepts.